Wednesday, 1 February 2012

Design Context Presentation

Notes :

Slide 1- 'Concept driven investigation into branding & promotion with a focus on type and image within printed media supported by understanding of social and environmental resposibility

Slide 2- Focussing on print such as posters, publication and stationary.

Slide 3- with in branding, really interested in designing for the food industry such as food branding- applying that to packaging but NOt packaging design. more like labels, tags, wraps and applying design to already existing net.

Slide 4- also other aspects of the food industry such as services such as restaurants, cafes, bars, supermarket, food festival . And also, events branding and promotion

Slide 5- With in specific branding projects- investigate the use of colours and geometry
utilise them as some kind of system etc.

Slide 6- Within my projects I would like to take environmental and ethical impact into considerations and this will affect my choice of materials, process and choice of clients

Slide 7- These are the style of design I inspire to. Bold, woodcut type etc

Slide 8- Studios that inspire me interms of the kind of work they produce rather than the projects they take on

Slide 9- Placement at Brass 1 more week after already done 1 week. Hoping to keep in touch with theme > use as of the case studies of my book.
- Other studios and designers - talk about their practice and branding briefs.

Slide 10- structure

- Format unknown but considering breaking it into four posts. Starts with an introduction to branding.
- break down into different areas but in each area still show branding projects but focus on each of these areas and eg. food
- havent found studios that focus on just food yet but  I am still really interested in doing other more cooperate brands.

( feedback mentions considering doing in house design for companies such as waitrose, harrods , Carluccio's etc)


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